Ucanbe manufactures highly pigmented, vegan eyeshadow palettes at an affordable price point. For Prime Day, the palettes will likely be significantly discounted.
Potential Prime Day Deal
While Ucanbe has not announced an official Prime Day sale, their palettes regularly retail for $15-$20. It is probable that Ucanbe will offer 20%-50% off all palettes during Prime Day events. That means potential savings of $3-$10 per palette.
Target Consumer
Ucanbe targets budget-conscious beauty enthusiasts seeking cruelty-free makeup products. Their affordable price point also attracts those new to eyeshadow palettes.
Product Positioning
Ucanbe positions their eyeshadow palettes as offering high-end levels of pigmentation and range of shades – but at a drugstore price point. They market the value offered by the palettes.
Ingredient Transparency
Ucanbe clearly lists all ingredients and highlights their vegan and cruelty-free formulation. They emphasize the lack of harsh chemicals in the shadows.
Extensive Range
Ucanbe offers over a dozen different eyeshadow palettes in a range of color schemes from neutrals to neon brights. The wide selection appeals to different makeup styles.
So this Prime Day, pick up an affordable Ucanbe eyeshadow palette for potentially $3-$10 less than the regular retail price. The vegan, cruelty-free formulas provide highly pigmented, long-lasting color payoff in unusual shades – making them perfect for experimenting with new eye makeup looks at a budget.